New concepts in Interior Design Psychology are helping home sellers net more money in today’s competitive real estate market. Therefore, it’s worthwhile to spend time planning the changes that will help your home sell for the highest price.
Develop a general design plan, keeping your target market and budget in mind. Your overall design plan really depends on supply and demand. How many houses are for sale in your area? How many houses sell each week? Is the selling season cold, warm, or hot? Is it a seller’s or buyer’s market?
If the market is moving fast and buyers are lining up to make offers for homes in your neighborhood, you can do less. But whatever your answers to the above questions, you’ll still need to do a few things to make your home stand out from the competition.
Know Your Target Buyers
Think about your neighborhood and the buyers purchasing homes near yours. Are they purchasing their first home or moving up? This will be important to your marketing and design plan, since the psychological needs of the two types of buyers differ considerably.
First-time homebuyers seek to control their own environment by owning, rather than renting. Their psychological needs include:
Safety and security
Sense of place or connection
Move-up buyers often enjoy those benefits, too, but they’re generally more interested in finding a larger home with more amenities for their comfort, self-esteem, and feelings of prestige.
Once you’ve determine your potential buyers, you can begin making improvements to your home that will attract them.
Spend money only on items that will make a difference in your sales price. Of all repairs, fresh paint is the best investment you can make. New kitchen appliances, upgraded bathroom features, and updated lighting fixtures will usually give a good return for your money, as well.
Sometimes, hiring professional help is worth the extra expense. Professional painters work faster and will often cost less than day laborers. Tile installers, carpet layers, and electricians also know their trades and will do a better job than most day laborers.
Contractors should have their own disability and liability insurance — ask for a copy with your contract. Get everything in writing — including work to be completed, costs, lists of specific materials to be used, time for completion, and payment schedule.
Exterior Design Psychology
Choosing the right colors to paint your home will make a huge difference in your paycheck at closing. Look at the other homes near yours and choose…
Source by Jeanette Joy Fisher